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Product Management / Digital Strategy & Ops / User Experience / Design
Driving transformation through curiosity, creativity, and clear communication.
Location Intelligence Showcase
To showcase a firm’s location intelligence expertise, I collaborated with GIS teams to collect real-world use cases to create an interactive experience for a sales event. Working with third-party developers, we built a touch-screen web app mirrored on large displays—attracting passersby with a high-impact, “wow” demonstrations.
Mapping Tools Analysis and Optimization
By analyzing tool usage and gathering feedback from across the firm, I identified key gaps and redundancies in our mapping ecosystem—informing leadership’s strategy to streamline applications and improve user experience.
Headquarters Relocation Proposal
A major media company was searching for a new HQ location, and I partnered with their real estate consulting team to create a high-impact 3D geovisualization and companion video showcasing market options. The presentation could be shared and rewatched as the client evaluated potential sites.
Data Visualizations
I partnered with real estate consultants to analyze and visualize proprietary client data alongside third-party sources, helping clients make smarter, data-driven real estate decisions.
Dinner Prep Study
We set out to uncover how parents approach dinner prep—their motivations, pain points, and workarounds—and distilled those insights into personas and customer journeys to guide the product team designing a meal-planning tool for busy families.
Illustrations & Diagrams
A collection of editorial illustrations and infographics designed in Adobe Illustrator, including pieces created for magazine features and an iOS children’s game.
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